In 2021, work from home and social distancing is the new normal. We have adopted digital services and applications that worked well for us all. Many businesses, consumer companies, hospitals, and FMCG companies went online, increasing the demand for easy website building platforms, meeting applications, and online payment apps.
With everything going digital, the need for User Experience (UX) Designers has increased. According to an analysis report by LinkedIn, UX designer is among the first five fastest-growing jobs in demand. Now, it is pretty evident to say that UX Designing holds excellent career opportunities.
What is User Experience (UX) Design?
Generally, the term “user experience” refers to any interaction a user has with a product or service. UX design takes into account every aspect of a user’s experience — how the app feels to the user, how users interactwith the app, and how easily they are able to perform their tasks.
From graphic design to psychology to accessibility testing, everything is involved.
Demand for UX/UI designers has increased rapidly as organizations have demonstrated the value of UX professionals by enhancing user experience, building more compelling products, and addressing business challenges.
There are four main UX disciplines: Experience Strategy (ExS), Interaction Design (IxD), User Research (UR) and Information Architecture (IA).
Experience Strategy (ExS)
The benefits of UX design are not limited to the end user; they also benefit the business which provides the product or service. Creating an experience strategy involves incorporating both the customer’s needs and the company’s interests in the mix.
Interaction Design (IxD)
The interaction designer examines how a user interacts with a system, analyzing everything from buttons, transitions, to micro interactions and animation. Interactive designs enable the user to perform tasks and actions effortlessly.
User Research (UR)
The purpose of UX design is to pinpoint a problem and find a solution. For this, existing users must provide extensive feedback.
UX designers conduct surveys, interviews and usability testing during the research phase in order to identify the end user’s needs and objectives. Using qualitative and quantitative data, they make effective design decisions.
Information Architecture (IA)
Organizing content and information in a meaningful and accessible way is the purpose of information architecture. This is vital to helping users navigate around a product. Furthermore, they ensure the language used is both convincing and consistent.
There is no shortage of opportunities for UX design professionals. According to an Adobe survey, UX professionals are in high demand. The trend is expected to continue. UX designers are among the top five most in-demand jobs of 2021, according to a LinkedIn report that surveyed 87% of hiring managers. Furthermore, the trend is expected to continue for years to come.
High demand = high salaries. According to Glassdoor, the average base pay for a UX designer is $85,277, and the salary may reach over $100,000. The salaries of UX designers can vary based on their years of experience, location, and industry.
Coding is not necessary.
Programming languages are useful, but it is not required, making UX ideal for those who are not interested in coding.
Instead of coding skills, UX professionals specialize in the use of design tools, design thinking, user behavior analysis, and meeting an organization’s goals while meeting the needs of the users.
UX/UI designers work in a variety of industries, but consumer tech and e-commerce tend to be big ones. According to recent job postings, UX professionals can be found in government, healthcare, enterprise technology, tourism, nonprofits, and media.
Facilitating technology adoption
Product’s usability analyst, UX designer, UX researchers, and usability analysts work together and identify design solutions that promote an improved user experience.
UX improves career prospects
No matter whether you intend to enroll in a UX certificate program, attend UX classes with a live instructor, book private UX classes for a group, or take online UX courses. With UX training, you gain a better understanding of how you’re creating solutions, how they’re able to do it, and how that impacts the effectiveness of your solutions.
Understanding the UX design process allows for a consistent, successful approach to app and website design. If you are working in a UX role, you may want to consider completing a UX design course that is internationally recognized.
Designers of UX use a variety of tools to accomplish their tasks. Researchers will use survey tools and polling software, as well as video chat software, to gather as much information as possible during the research and inspiration stage.
Also available are tools for wireframe generation, prototyping, and usability testing, with Balsamiq, InVision, and UsabilityHub being among the most widely used.
Apart from design-specific software, designers also use communication and project management tools for keeping track of their work at all times.
Getting started in UX design involves a lot of reading and research, becoming familiar with industry tools and building up a solid portfolio. The best way to prepare for this career is to take a structured UX design course and work on practical projects.